I have this problem every so often. If your freezer is anything like mine, you just keep grabbing ice cream during, or even right after, a defrost cycle. That, or there’s something wrong with the defrost cycle itself. Best check your meters and gauges
look up a guy named Dan Price. Dude saw his Ice Cream company failing and chose to slash his pay exponentially to offer living wages and benefits to everyone else, and business fucking boomed for it. There are literal chapters in economics textbooks about what he did.
for me, it was discoverability. Like, several guides said “use tags” but 4 out of 5 people DON"T. And more often than not, when you do search the tags, you see several posts that aren’t what you wanted at all. Or worse, the tag you search doesn’t have any posts newer than several months to a year. Basically it relied on an honor system where few people had honor.