A tiny, low-priced electric car called the Seagull has American automakers and politicians trembling.

The car, launched last year by Chinese automaker BYD, sells for around $12,000 in China, but drives well and is put together with craftsmanship that rivals U.S.-made electric vehicles that cost three times as much. A shorter-range version costs under $10,000.

Tariffs on imported Chinese vehicles probably will keep the Seagull away from America’s shores for now, and it likely would sell for more than 12 grand if imported.

But the rapid emergence of low-priced EVs from China could shake up the global auto industry in ways not seen since Japanese makers exploded on the scene during the oil crises of the 1970s. BYD, which stands for “Build Your Dreams,” could be a nightmare for the U.S. auto industry.

“Any car company that’s not paying attention to them as a competitor is going to be lost when they hit their market,” said Sam Fiorani, a vice president at AutoForecast Solutions near Philadelphia. “BYD’s entry into the U.S. market isn’t an if. It’s a when.”

    • Buelldozer@lemmy.today
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      4 months ago

      How do you, an average American, purchase an anti-worker product created by an adversary government? Simple, you move to China along with the rest of the American CEOs.

      • girlfreddy@lemmy.caOP
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        4 months ago

        Anti worker. Riiight.

        That’s just you speaking the Big Three’s mantra. If they’d gotten off their rich asses and developed the tech for cheap, well-built EVs sooner they wouldn’t need Big Brother to run to their aid.

        This is no different than what happened in the 70’s, so obviously they never learned their lesson then. This round, it’s time they did.

        • Avid Amoeba@lemmy.ca
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          4 months ago

          This isn’t about technology at all. It’s about labor costs. UAW labor costs more because its workers are paid well and they don’t get maimed by robots much. If in doubt, check the profit margins of the Big Three. The higher labor cost is also required because the standard of living is completely different. People in NA can’t work for Chinese wages and survive. And if you want to create a race to the bottom, that’s anti-worker. The shareholder class of the Big Three is still making disproportionately more than workers but this is one of the North American examples where there’s much more balance between them and workers.

          Honda and Toyota posed the same problem and they were forced to create factories here in order to eliminate the labor cost disparity that would have destroyed the lives of UAW members. I don’t think many would have a problem with BYD building NA factories, especially if unionized by the UAW.

          @Buelldozer is right, he’s just being extra spicy about it.

          • UnderpantsWeevil@lemmy.world
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            4 months ago

            UAW labor costs more because its workers are paid well

            UAW labor doesn’t cost more because its workers are paid well. UAW labor costs more because of our private health care system dumping workers into an extractive for-profit insurance system and the pensions system has been defrauded for decades. And even then, the margins on these vehicles are such that labor costs are negligible, particularly with the enormous amount of automation that goes into line work now.

            That’s before you get into how many auto plants have been de-unionized, either by moving them south of the Mason-Dixon Line or by setting up two-tiered contracts that phase out older union workers for younger scabs.

            People in NA can’t work for Chinese wages and survive.

            That’s because they don’t have access to Chinese state benefits. No state pensions. No state health care. Stripped down public education. Crappy old roads instead of public rail. 90% of the population owning their homes rather than renting. Medicare and SS benefit cuts forcing folks to work into their 70s and 80s, rather than retiring comfortably at the age of 54

            That’s why Chinese labor is cheaper.

            Honda and Toyota posed the same problem and they were forced to create factories here in order to eliminate the labor cost disparity that would have destroyed the lives of UAW members.

            Toyota plants aren’t unionized. We just saw an effort to unionize a plant in Troy, Michigan this year and its been fought tooth and nail by the industry.

            • Avid Amoeba@lemmy.ca
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              4 months ago

              “paid well” only has meaning in the context of standard of living, or cost of living. You provided that context. Within it they’re paid relatively well. They’re not getting state pensions or healthcare anytime soon so we work within the context.

    • UnderpantsWeevil@lemmy.world
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      4 months ago

      Drive it over the border from Mexico. Although, you’ll likely have to pay above the sticker price. Latin Americans are gobbling up Chinese NEVs as fast as they can deliver them.

    • UnderpantsWeevil@lemmy.world
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      4 months ago

      If dealerships refuse to sell EVs, what can be done?

      Direct sales, which is becoming increasingly popular in a car market where dealership market ups price people out of purchases.

      Especially in states where cars can only be sold from licensed dealerships?

      We’ll see how long that lasts. Dealerships are the last great American petty aristocracy in a business environment that’s increasingly all about absolute monarchies. Tesla has already been lobbying hard to overturn the ban on direct sales in Texas, and is doing plenty to end-run the system in the meanwhile. Amazon would love to get into the automotive market (we’ll see where they go with their Rivian partnership). Silicon Valley hates these guys for getting in the way of their own drop shipping schemes. And its just a matter of time before the dam bursts.

  • curiousaur@reddthat.com
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    4 months ago

    Leverage your precious free market capitalism and compete, assholes. It’s not a threat, it’s an opportunity.

    • UnderpantsWeevil@lemmy.world
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      4 months ago

      So, there’s a guy Silicon Valley Billionaire named Peter Thiel who released a book back in 2014 called “Zero to One”, in which he advocates for the monopoly system and claims any good businessman ultimately seeks to corner the market.

      The US car market has been consolidating over the last 40 years, in an effort to cartelize and ultimately monopolize the automotive industry. We’ve passed a host of regulations and taxes that compel foreign manufacturers to build and assemble cars domestically, to partner with US car firms, and to absorb parts of the market American firms don’t want to occupy (US firms have functionally given up making small cars - almost everything is a truck or an SUV now). And we’ve unleashed our investment banks on East Asian industries, guaranteeing financial control of the largest firms in Korea, Japan, The Phillipines, and Taiwan via our international system of credits and debits.

      The goal was never free markets, it was captured revenue streams. As we enter a new high surveillance age, vehicles are increasingly part of the always-on Internet Of Things information network used to continuously monitor anyone with enough money to afford a cellular device.

      Excising firms like Huawei, ByteDance, and now BYD from the US marketplace is about cementing that captured state of the American economy and tightening the surveillance network. These are absolutely perceived of as threats, because they don’t integrate into our controlled networks. Until Chinese businesses are willing to submit to Five-Eyes surveillance and the Chicago School Economics of the New York banks, they’re not welcome in our country.